Business English Training: Today, English is the most important language in the world. It is used in the corporate world to communicate with different people with various linguistic and cultural backgrounds. Most academic publications worldwide are written in English. It functions as a lingua franca (working language) to make communication possible between people not sharing a mother tongue in different contexts and registers. One of the most important functions of English is Business English which is used in trade and finance and is considered a category of "English for Specific Purposes". It is considered an acquired, learned specialism under a certain subset of the English language. Therefore, learning business and financial English is very important for all corporate people.

 

One should note that much of English communication within business circles worldwide happens between non-native speakers and that as a result, English is used as lingua franca here with the clear objective of efficient and effective communication, and not necessasrily respecting all grammatical rules. Nevertheless, we strongly believe that mastering any language at a profiency level requires also a solid knowledge of grammatical structures, especially for writing business reports and coverages. Additionally, one needs to work on his/her language constantly to improve it at all levels: business and financial vocabulary, listening exercises, grammatical structures, writing business reports, speaking. etc. Our Business English training is based on a systematic inculcation of business and financial English vocabulary and grammatical structures.

 

Objectives:

  • To communicate effectively in English,
  • To read and understand the financial newspapers and economic magazines,
  • To describe work processes in English.

Target groups:

  • All employees who work in an international environment

Contents:

  • Specialized vocabulary: Clustering different types of vocabulary, word formation,
  • Functional grammar: Tense system, conditionals, gerunds and infinitives, modals, make and do, etc.;
  • Analysis of articles of WSJ, FT;
    Economist and Business Week,
  • Writing skills,
  • Idioms and special cases,
  • Preparation for BEC (Business English Certificate), CPE (Certificate of Proficiency) and GMAT (General Management Admission Test).

Duration:

  • Continuous training once a week per group,
  • 1-day seminar dealing with various Business English topics.

Number of participants:

  • 5-8

Price:

  • Upon request

Methodology:

  • Lecture, discussions, exercises

We include and cover the following topics in business and financial English training:

1) BEC (Business English Certificate): BEC represents an internationally recognized business English qualification that shows an ability to use English in professional business and financial settings. BEC qualifications are recognized by many international companies as a suitable entry requirement for recruitment purposes showing clearly the candidate's level of fluency in business and financial English. Although we use preparation materials for the BEC exams, taking the exams is not the goal of our courses. BEC preparation course materials are an ideal focus for in-company training
courses and for business people wishing to improve their career and job prospects in international settings. The course covers the three levels of the examination: BEC Preliminary, BEC Vantage and BEC Higher based on the English level of the client.

2) Analysis of business and financial vocabulary of WSJ and FT: An integral part of our business English classes is a systematic linguistic analysis of business and finance-related terms and terminology used in financial news reporting such as WSJ (Wall Street Journal) and FT (Financial Times). Business and Financial English each have their own language register and linguistic environment. Although memorizing the huge number of terms seems a daunting task at the beginning, our teaching experience shows that a systematic analysis and clustering of the related terms makes it easy for learners to memorize them. Additionally, we place them in their corresponding context so that clients can remember and use them accordingly. These terms could be related to many different fields. As examples we provide some clusters:

a) Market movements: to skyrocket, to soar, to surge, to accelerate, to increase, to rise, to gain, to fluctuate, to dip, to lose ground, to decrease, to decelerate, to plunge, to plummet, to teeter, to crash, etc.

b) Legal entities: Ltd., Inc., Corporation, partnership, joint venture, sister company, parent company, subsidiary, wholly-owned, legal person, natural person, etc.

c) Mergers and acquisitions: Agglomeration, amalgamation, bear hug, dead hand provision, poison pill, black knight, gray knight, white knight, demerger, fall out of bed, garbatrage, green knight, Lady Macbeth Strategy, lock-up option, negative goodwill, pension parachute, PMV, posion pill, proxy fight, rumortrage, sandbag, suicide pill, war chest, zombie, etc.

d) Marketing: Ad copy, brand identity, brand image, car card, cooperative advertising, creatives, eye tracking, full position, horizontal publications, IMC (Integrated Marketing Communication), perceived risk, USP, wear out, etc.

e) Human Resources: Remuneration, performance audit, performance appraisal system, graded employees, non-graded employees, absenteeism, sick leave, promotion, corporate level, applicant, application process, assessment center, selection process, short-listing, bereavement leave, coaching and mentoring, further education, core competencies, empowerment, pay increase, exempt employees, non-exempt employees, gross misconduct.

Any other business field and its related vocabulary can be analyzed and added to the required curriculum as required.

3) Business Reports and Writing Skills: Business reports should have certain sections. They should contain the following: a) background information, which is also called terms of reference, providing a valid reason for writing the report, b) procedure detailing a set agenda with specific detailed steps and methods, c) results or findings showing discoveries, d) conclusions detailing logical reasoning and conclusions on research findings and e) recommendations stating possible actions which should be taken.

© M.Khorasani Consulting